Thanks to the rise of Instagram, many canine superstars were born in the last few years. They all have their own distinctive star power. Some are famous for being super cute like Boo the Pomeranian, some have a wardrobe most humans would envy like Digby Van Winkle, others like Cookie of PS.NY produce the most artistic images on Instagram. These celebrity pooches, or we call influencers, are taking the business world by storm with lucrative product endorsement deals. Watch out Taylor Swift!
Call me a star chaser or whatever, but I’m really proud to say I know one of these celebrity dog personalities. She is a 3.5yo pug named Mochi. Her mum Miranda is an advertising executive and her dad Shota is the head chef at chef-hatted restaurant Bar H. Therefore it’s not hard to trace where Mochi’s creativity comes from.